Large-format displays and visual communication are essential tools, but how can visibility be reconciled with environmental responsibility? Today, brands, agencies and retailers are looking for concrete solutions to reduce the impact of their media and anticipate their second life. This workshop will give you the practical keys to integrating eco-design into your projects: understanding the impact of materials thanks to Life Cycle Analysis (LCA), discovering concrete alternatives for recycling and recovery, anticipating end-of-life right from the design stage to limit waste and optimize costs. Drawing on its expertise and the support of its specialized partner WINWIN, Leader Print has developed solutions tailored to the needs of industry players. Our aim? Together, to reinvent more sustainable practices without compromising visual performance. A pragmatic exchange of views, solutions that can be applied immediately: come and ask your questions, and leave with concrete levers for your projects.
