ABOUT THE EVENT
THE BIGGEST EVENT DEDICATED TO THE RETAIL MARKETING SOLUTIONS IN FRANCE
AN UNMISSABLE EVENT, LED BY THE SHOP! FRANCE ASSOCIATION
This event is part of a global approach supported by SHOP! France, the association of point-of-sale marketing professionals, which organizes each year the SHOP! Awards Paris competition, professional training sessions, workshops and a dozen commissions, culminating in SHOP! Le Salon.
A NEW ORGANIZER, EXPERT IN THE RETAIL INDUSTRY
The SHOP! France association wanted to take a new step forward and strengthen synergies between the various stakeholders in the industry for this 36th edition.
It has therefore entrusted the organization of the trade show to the Infopro Digital group, an expert in the French retail industry, notably through the LSA media. This 2025 edition will bring together the major players in the point-of-sale marketing community to discuss key issues and challenges in the retail market.
2023: A COMPLETE REBRANDING
For a better comprehension of our actions in the retail industry.
The challenges for 2025
- Rethinking the way to communicate: creating relevant and effective solutions to leverage your impact and ROI
- Imagining more virtuous production processes, to keep pace with changes in the business and adapt to environmental challenges
- Support new uses: implement innovations to serve the market transformation
A CROSS-DISCIPLINARY EVENT THAT UNITES THE RETAIL ECOSYSTEM
MANUFACTURERS & SERVICE PROVIDERS
Solutions for point-of-sale efficiency
– PERMANENT AND EPHEMERAL POS ADVERTISING
– DIGITAL RETAIL
– LAYOUT & FURNITURE
– MERCHANDISING AND FURNITURE
-MERCHANDISING
– ECO-RESPONSIBLE SOLUTIONS
– MATERIALS
BRANDS
Market & solution intelligence, experience feedbacke
– FOOD & BEVERAGE
– HYGIENE, BEAUTY, HEALTH
– FASHION, TEXTILE
– HORECA
– TINKERING, GARDENING
– HIGH-TECH
– TELEPHONY
– LUXURY
– WATCHES & JEWELRY
– PUBLISHING & LEISURE
– AUTOMOTIVE
RETAILERS AND DISTRIBUTORS
Experiential, loyalty and in-store animation
– SHOPPING CENTERS
– GENERALIST OR SPECIALIZED RETAILERS
– E-COMMERCE
– FRANCHISES
RETAIL ACTIVATION AGENCIES
Marketing, activation and design consultancy
– RETAIL ACTIVATION AGENCY
– DESIGN AGENCY
– COMMUNICATION AGENCY